Consider a tennis match between two evenly matched players, Novak Djokovic and Rafael Nadal. A skilled bookmaker will set odds that reflect the probability of each player winning while also making sure a profit margin.
Initial odds:
- Novak Djokovic: -120
- Rafael Nadal: +100
However, if a large number of bets are placed on Djokovic, the bookmaker will adjust the odds to:
- Novak Djokovic: 150
- Rafael Nadal: +130
This adjustment shows the increased chance of Djokovic winning while also letting people bet on Nadal to balance the book.