Newmark Hotels Reserves has appointed three new directors to spearhead growth for its portfolio of hotels and reserves. This three-pronged approach to commercial strategy will elevate the Cape Town-based hospitality management companys heads of revenue, sales and marketing, facilitating a focused approach to strategic revenue growth.
Director of Marketing, Keaton Quarmby , brings 20 years of experience in senior marketing roles to this position. Working her way up to Marketing Manager in a short space of time, Quarmby previously spent 10 years at international footwear and athletic brand, New Balance.
She then moved into the hospitality industry as Director of Marketing for The Westin Cape Town and the Sheraton Pretoria Hotel. She spent five years at Falke as Group Marketing Executive before moving to Newmark as Head of Marketing two years ago.
Quarmby joined Newmark at a time of exponential growth for the group, which saw its portfolio of hotels double, and her marketing team triple in size. She has since restructured the department, bringing all marketing functions in-house to create an agile department offering each Newmark property a 360-degree marketing solution.
Newly appointed Director of Sales, Bianca Pontac , brings 12 years of senior sales management experience to her new role. Pontac started her hospitality career in Port Elizabeth (Gqeberha), working her way through the ranks at Radisson into a Senior Sales Manager position.
