The Evolution Of Wellness In Corporate Travel

In an era where business travel has become increasingly demanding, South African corporate travellers are embracing wellness as a crucial part of their journey to enhance productivity and reduce stress.

For many companies, wellness initiatives have moved beyond being a nice-to-have to being a core part of corporate culture, Dr Nadine de Freitas , Wellness Strategist and Executive Director of the South African Spa Association, told Travel News .

Corporate wellness is no longer confined to fitness centres or spas. It encompasses a holistic approach to health, focusing on both physical and mental well-being.

Long travel hours and demanding schedules have led to a growing recognition of the importance of balanced travel experiences, said De Freitas.

According to De Freitas, corporate travellers are looking for wellness experiences that are both accessible and impactful.