Sa Tourism Gears Up For An Eventful Summer

In this latest update from South African Tourism SAT, we delve into the GimmeSummer Shot Left campaign set to launch in the Free State tomorrow Tuesday, October 29.

SAT CEO Nombulelo Guliwe discusses the organisations strategy to attract tourists to South Africa as it prepares for the World Travel Market at Excel London from November 5-7.

Dinky Malikane , SATs Regional GM: Americas, highlights the growth in the US and Canadian markets and the untapped potential to increase visitor numbers from Brazil.

Additionally, readers will discover the remarkable success of the South African National Convention Bureau and the business events sector with key bids secured for events scheduled between 2024 and 2029.

Evelyn Mahlaba , SATs Regional GM: Africa, provides insights into the growing appeal of South Africa among African travellers.