TikTok has partnered with global events marketplace Eventbrite to offer event creators a powerful tool for promoting and selling tickets.
The partnership will allow TikTok users worldwide to sell tickets to their events, with Eventbrite links directly added to their TikTok videos for seamless promotion and ticket sales.
The new feature is available in several countries across Sub-Saharan Africa where both TikTok and Eventbrite services are accessible, making it easier for users in these regions to promote and attend events.
Were giving creators a simple way to jump into trending conversations and bring online communities together in real life through events theyre passionate about. With this partnership, millions of people can now easily discover and attend the best events in their cities, right from where the conversation is happeningon TikTok. Ted Dworkin, Chief Product Officer at Eventbrite.
Transforming event creation and promotionTikTok users can easily become event creators with this relationship by organizing their events on Eventbrite and immediately promoting them to the TikTok community. This connection enables users to share events with popular TikTok groups like #BookTok, #NewMusic, and #FoodTok, transforming online engagements into real-life experiences based on their interests.