Iphone 16e South African Launch Price Announced
That's roughly in line with the pricing for other iPhone models in South Africa, according to a TechCentral analysis of current iPhone pricing through iStore, the technology retailer owned by South African Apple distributor Core Group.
The base iPhone Pro 16 costs R25 999 in South Africa, or 26x the dollar price on the Apple US website. The base iPhone 16, meanwhile, retails for R19 999 through iStore and 799 in the US, translating into a 25x multiple from dollar to rand. For the base-model iPhone 16e , the ratio is slightly higher, at 26.6x. The rand was trading on Thursday afternoon at R18.50/.
It should be noted, however, that the US pricing excludes general sales tax, which is levied at different rates depending on the state. In South Africa, the price includes import duties and ad valorem luxury taxes as well as VAT, which is levied at 15.
The iPhone 16e will be available for pre-order this Friday, 21 February, and will go on sale in stores on Friday, 28 February. This means South African consumers can get their hands on the new model at the same time as major markets like the US.
The device comes in options with 128GB, 256GB and 512GB of storage, as well as white and black colours. - 2025 NewsCentral Media, with additional reporting by Mark Gurman, 2025 Bloomberg LP