While most fashion trends leap off the runways, there are many that are copied from characters from movies or TV shows.
Lets take the character Wednesday Addams played by Jenna Ortega from the hit Netflix series Wednesday for example.
When the series came out, romantic goth became a huge trend with many fashionistas turning to all-black ensembles for an edgy look.
Fashion enthusiasts look to movie and TV characters for style inspiration and often turn to Instagram to find looks.
A new study done by Public Desire ranks the most influential fashion characters of 2024 by analysing their Instagram hashtags, monthly global searches, as well as press coverage featuring their names.
