- AXIAN Group strengthens its insurance footprint by acquiring a significant stake in WiASSUR, becoming the startup's second-largest shareholder.
- The investment aims to enhance financial inclusion and promote digital innovation in Cte d'Ivoire's evolving insurance sector.
- AXIAN's diverse portfolio includes real estate, telecommunications, finance, and energy, emphasizing its commitment to socio-economic growth across Africa.
AXIAN Group, the Malagasy-based pan-African conglomerate headed by renowned businessman Hassanein Hiridjee is enhancing its presence in the insurance sector through its subsidiary, AXIAN Investment. The company has acquired a significant stake in WiASSUR, an emerging insurance startup in Cte d'Ivoire, highlighting AXIANs strategic growth initiatives.
The acquisition, finalized in mid-July 2024, positions AXIAN as WiASSURs second-largest shareholder and grants the conglomerate a governance role. This investment will allow AXIAN to actively shape the development of WiASSUR, further bolstering the startups operations.
The move aligns seamlessly with AXIAN Investments overarching strategy of backing technology-driven enterprises that resonate with the groups vision of advancing financial inclusion and fostering digital innovation across Africa.
Recognized for transforming the insurance landscape through a fully digital customer experience, WiASSUR is poised to be a key asset for AXIAN as it navigates a sector ripe for substantial growth.
Transforming the insurance marketWiASSUR aims to reshape the insurance market by offering optimized and accessible insurance solutions tailored to meet the evolving needs of consumers across Cte dIvoire. As part of AXIANs portfolio, the startup is expected to play a central role in advancing financial inclusion across the continent.
