??entering Tech #68: Whos To Blame For Oga-driven Development?

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entering tech 68 whos to blame for ogadriven development

If you work in a startup, then you should be familiar with todays topic: Oga-Driven Development. Have you ever battled principalities and powers (sorry your CEO) at work on whether or not to build a product?

For those unfamiliar with the term, oga is a Nigerian pidgin word for boss or superiorlike your CEO. So, what happens when product decisions are primarily driven by your bosss gut feeling rather than data, user needs, or team insights? (Do they get these ideas from their dreams?) And how does that affect your work as a product manager?

Sometimes founders think these product features will get them closer to their goalsor maybe they think it is the next best thing since sliced bread.

Temi Giwas article on why this phenomenon might indeed be the PMs fault had people arguing on Twitter. In the article, Temi says that every bad feature is (not) the fault of the PM who built it and that training schools are churning out product management certificates but their graduates cant get a job as a PM.

Whether you agree or not, we are not here to judge you. We spoke to Temi herself, a product lead at Paystack, Karen Ginigeme , an experienced product manager in the UK, Elizabeth Ajao , an award-winning product manager, and our very own product manager at Big Cabal Media, Chioma Nwandiko , to share their thoughts.