democrats to elect new leader as party struggles to repair brand

Democrats To Elect New Leader As Party Struggles To Repair Brand

Democrats, desperately seeking a new message and messengers to push back against the Trump administration, will elect a new leader Saturday in a low-profile Democratic National Committee election that could have big implications for the party's future .

More than 400 DNC members from every state and U.S. territory have gathered in suburban Washington for the election, which features a slate of candidates dominated by party insiders. Outgoing Chair Jaime Harrison is not seeking reelection.

Most of the candidates acknowledge that the Democratic brand is badly damaged , but few are promising fundamental changes. Indeed, nearly three months after Donald Trump won the popular vote and gained ground among key Democratic constituencies, there is little agreement on what exactly went wrong.

Facing an emboldened Trump presidency, however, the leading candidates are talking tough.

"As we reel with shock at the horror that Trump is visiting on communities across this country, we need a DNC and a DNC chair who's ready to bring the intensity, the focus and the fury to fight back," said Ben Wikler, the Wisconsin Democratic chairman and a top candidate for DNC chair.